Launch Video Maker
Turn your logo, one screenshot and a line about your product into a short launch video for launch day. Start from a creator’s prompt or one line, then post it on X, LinkedIn, Product Hunt or your site.
Launch video template ideas from creators
Ratio
348 works
Tool
- Skill
Launch
Narration-driven After Effects commercial
Gemini 3.8 Flash TTS, Magnific · 16:9 · 0:29
by seiiiiiiiiiiru
Pricing
Choose a plan to make your own motion graphics with Potto.
2,000 credits
$20one-time
Pay once · no subscription
Videos per pack
30-second product demo13 videos
60-second explainer5 videos
- 2,000 credits, added once
- Up to 86 fast images
- No added Potto watermark
- Shared by video and image tools
5,000 credits
$50one-time
Pay once · no subscription
Videos per pack
30-second product demo33 videos
60-second explainer13 videos
- 5,000 credits, added once
- Up to 217 fast images
- No added Potto watermark
- Shared by video and image tools
15,000 credits
$100one-time
Pay once · no subscription
Videos per pack
30-second product demo100 videos
60-second explainer40 videos
- 15,000 credits, added once
- Up to 652 fast images
- No added Potto watermark
- Shared by video and image tools
Lite
Choose Lite$20/monthBilled monthly
Videos per month
30-second product demo13 videos60-second explainer5 videos- 2,000 credits per month
- Up to 86 fast images
- Standard queue
- No added Potto watermark
- Batch processing with AI tools
- Not listed in public galleries
Pro
Choose Pro$50/monthBilled monthly
Videos per month
30-second product demo33 videos60-second explainer13 videos- 5,000 credits per month
- Up to 217 fast images
- Priority queue
- No added Potto watermark
- Batch processing with AI tools
- Not listed in public galleries
- Recommended
Max
Choose Max$100/monthBilled monthly
Videos per month
30-second product demo100 videos60-second explainer40 videos- 15,000 credits per month
- Up to 652 fast images
- Highest priority queue
- No added Potto watermark
- Batch processing with AI tools
- Not listed in public galleries
Lite
-20%Choose Lite$20$16/monthBilled annually · $240 → $192/year
Videos per month
30-second product demo13 videos60-second explainer5 videos- 2,000 credits per month
- Up to 86 fast images
- Standard queue
- No added Potto watermark
- Batch processing with AI tools
- Not listed in public galleries
Pro
-20%Choose Pro$50$40/monthBilled annually · $600 → $480/year
Videos per month
30-second product demo33 videos60-second explainer13 videos- 5,000 credits per month
- Up to 217 fast images
- Priority queue
- No added Potto watermark
- Batch processing with AI tools
- Not listed in public galleries
- Recommended
Max
-20%Choose Max$100$80/monthBilled annually · $1,200 → $960/year
Videos per month
30-second product demo100 videos60-second explainer40 videos- 15,000 credits per month
- Up to 652 fast images
- Highest priority queue
- No added Potto watermark
- Batch processing with AI tools
- Not listed in public galleries
Videos use credits when you export, and starting one needs a balance that covers its export. Counts assume a 30-second product demo and a 60-second explainer with narration and 3 illustrations.
Launch video FAQs
What is a launch video?
A launch video is a short clip that announces a new product, app or service and tells viewers where to find it. It usually names the product, shows it once and ends on a link, and it is posted on launch day.
What is a launch video maker?
A launch video maker is a tool that turns your product assets into a launch clip without editing it by hand. Potto's launch video maker uses AI to write the opening line, animate your logo and screenshot and end on your link, starting from your own brief or a creator’s prompt.
What do I need to make a launch video?
You need your logo, one screenshot of the product and a sentence about what it does. The AI can draft the hook and the closing line from that sentence, and you can rewrite them in the chat.
Which screenshot should I use in a launch video?
Use the one screenshot that shows the result of using the product, such as a finished report, a filled dashboard or the main screen of the app, not a login page or an empty state. Crop out browser bars and personal data before you upload it; the launch video zooms in on the part you describe in the brief.
Can I show more than one screen?
Yes. Upload more screenshots and ask for a screen each. A launch video from the creator, at 30 seconds or more, has room for three or four screens.
How long is a launch video?
A launch video from the creator can be 15, 30, 45, 60 or 90 seconds and starts at 30, which leaves room for more screens.
How is this different from a product launch video with a walkthrough?
A launch video here is a short announcement built around one screenshot. For a longer product video that walks through several screens with a voiceover, use the product video page.
Does a launch video come with music or a voiceover?
A launch video comes with music picked to match the style, which you can swap or turn off, and no voiceover or captions by default. Turn on a voiceover when you create it if you want the launch to be narrated.
Which formats can I export?
Launch videos export as MP4 in 16:9, 9:16 or 1:1. Transparent video and GIF exports are only offered for short motion clips such as logo animations.
Can I change the launch video after the first preview?
Yes. Describe the change in the chat, for example a sharper hook, a different screenshot or a new closing line, and Potto renders a new preview. Each change is a round you can undo, and previewing and editing never use credits.
How much does a launch video cost?
A launch video costs credits only when you export it, at 5 credits per second of video: 50 credits for 10 seconds, 75 for 15 seconds and 150 for 30 seconds. A voiceover adds a few credits based on its length. To start, your balance must cover the length you choose at 5 credits per second, and new accounts get 100 credits, enough to start a 15-second video.